Bringing Something Heavy to Every Branding Project

DMI, a wind tower manufacturer in West Fargo, N.D., got its start as a machine tool fabricator and refurbisher in the 1970s and began manufacturing wind towers in the late 1990s.

From 2004 through 2008, Fredricks Communications played a key role in rebuilding DMI’s brand and position the company as a wind tower leader. The marketing team’s efforts helped DMI gain top-of-mind awareness and become a dominant wind tower supplier in North America.

Fredricks Communications also spearheaded media relations efforts as DMI expanded to new facilities in Tulsa, Okla., and Fort Erie, Ontario, Canada, and wrote thought leadership pieces for industry publications.

Dallas-based Trinity Industries purchased DMI from Otter Tail Corp. in 2012.

DMI logo cropped


› brand development
› strategic planning
› concepting
› copywriting
› website content creation
› video concepting/scriptwriting
› media relations
› ghostwriting


› trade print ads
› corporate brochure
› case studies
› sales inserts
› marketing & hr videos
› press releases & kits
› website
› thought-leadership pieces