Precision in Wind Energy Branding

messaging and positioning from the foundations up

Korindo Wind ads by Fredricks Communications

Our campaign highlighted the foundations that make Korindo Wind a good, reliable supplier and, figuratively speaking, what makes their towers strong and reliable. The key messages became the foundations in our visuals: Precision (overall positioning), Efficiency, Experience, Fiscal Strength, Precision Logistics and Quality.

Fredricks Communications created these ads for Korindo Wind

Each of the six ads in a series created by Fredricks Communications for Korindo Wind, Los Angeles, highlight one of the company’s key strengths:  Precision (overall positioning), Efficiency, Experience, Financial Strength, Precision Logistics and Quality.

Korindo Wind - The Power of Precision tagline

tools

› new company name
› visual identity
› positioning line
› messaging matrix
› website
› corporate brochure
› sales sheets
› print campaign
› media relations

fredcomm roles

› brand development
› strategic planning
› project management
› creative direction
› creative development
› media relations
› copywriting
› content creation
› event support